For skin and fur
Food and Supplements
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98 products
98 products
Clean, Simple Nutrition – Inspired by Raw, Ready for Real Life
Crafted with 75% real chicken and a natural mix of gently cooked vegetables, this grain-free recipe gives your dog the wholesome nutrition of a raw-style diet — in a format that’s convenient, easy to serve, and gentle on sensitive tummies.
Whether you’re feeding a natural diet but need a backup, or you’re looking for a clean alternative to processed pet food, this complete wet food is a fantastic way to nourish your dog with confidence — no defrosting or raw handling required.
Why It's Loved by Natural and Raw-Style Feeders
🍗 75% Real Chicken – Lean, digestible protein to support energy, muscle tone, and overall health
🌿 Grain-Free & Hypoallergenic – Gentle on digestion, ideal for food-sensitive dogs
🥕 Natural Veg Ingredients – Packed with fibre, vitamins, and digestive support
💨 Lightly Steamed – Gently cooked to preserve nutrients and natural flavour
🚫 No Junk, No Nasties – Free from grains, fillers, and artificial additives
🇬🇧 Made in the UK – Responsibly sourced and carefully prepared
A Smart Raw Alternative
✅ Perfect for raw feeders needing a freezer-free backup
✅ Great for travel, busy days, kennels, or forgetful moments
✅ Suitable for raw-curious owners wanting real food without the raw prep
✅ A gentle step up from processed kibble for dogs moving toward a natural diet
Feeding & Storage
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Serve at room temperature.
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Once opened, refrigerate and use within 48 hours.
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Always ensure your dog has access to fresh water.
Storage Tip: Store unopened trays in a cool, dry place away from direct sunlight.
Natural Lamb Nutrition – Inspired by Raw, Ready for Real Life
Crafted with 75% real lamb and a colourful mix of nourishing vegetables, this complete grain-free wet food is a brilliant choice for natural feeders who want real ingredients and species-appropriate nutrition — without the need for raw prep or freezer space.
Whether you feed raw and need a backup, or you're simply looking for a high-quality, gently cooked alternative, this recipe delivers honest nourishment in a format that suits real life.
Why Natural & Raw-Inspired Dog Owners Love It
🐑 75% Lamb – A rich, natural protein source to fuel strength, energy, and muscle health
🌿 Grain-Free & Hypoallergenic – Easy on digestion and ideal for food-sensitive dogs
🥕 Wholesome Vegetables – With butternut squash, carrots, and peas for added fibre, nutrients, and natural energy
🚫 No Artificial Additives – No fillers, artificial colours, flavours, or preservatives — just clean food
💨 Gently Steamed – Lightly cooked to protect taste and nutritional value
🇬🇧 Made in the UK – With ethically sourced ingredients and small-batch care
Why It’s a Brilliant Raw Backup or Alternative
✅ Perfect for days when you forget to defrost your raw meals
✅ Convenient and travel-ready — great for holidays or dog sitters
✅ A great fit for owners who love raw feeding principles, but prefer a cooked format
✅ A nourishing, clean option for dogs transitioning from kibble to real food
Feeding & Storage
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Serve at room temperature for best taste.
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Once opened, refrigerate and use within 48 hours.
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Always ensure fresh drinking water is available.
Storage Tip: Store unopened trays in a cool, dry place away from direct sunlight.
Raw-Style Nutrition – With Everyday Ease
This grain-free beef recipe is everything you want from a natural diet — just in a cooked, convenient format. With 75% real beef and a blend of gently cooked vegetables, it’s ideal for dogs with sensitive digestion or those thriving on a more natural, biologically appropriate approach.
Whether you’re not quite ready for raw, prefer something easier day-to-day, or simply need a backup for travel or forgotten defrosts — this complete wet food gives you a clean, wholesome option you can trust.
Why It's a Raw-Friendly Favourite
🥩 75% Real Beef – A rich, species-appropriate protein source to support strength and muscle health
🌿 Grain-Free & Hypoallergenic – Ideal for dogs with sensitivities or allergies
🥦 Veg for Fibre & Vitality – Naturally supports digestion and overall wellbeing
💨 Gently Steamed – Cooked low and slow to protect nutrients and flavour
🚫 No Fillers or Additives – No grains, no junk, just simple, clean ingredients
🇬🇧 Made in the UK – Responsibly sourced and prepared with care
Why It’s Great for Raw Feeders (and Raw-Curious Owners)
✅ A convenient, natural backup when raw isn’t practical
✅ Perfect for travel, holidays, pet sitters, or when you forget to defrost
✅ Great for those who want raw-style feeding without raw handling
✅ A gentle transition food for dogs moving away from ultra-processed diets
Feeding & Storage
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Serve at room temperature.
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Refrigerate once opened and use within 48 hours.
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Always ensure fresh water is available.
Storage Tip: Keep unopened trays in a cool, dry spot away from direct sunlight.
Raw-Inspired Nutrition — Without the Raw
Looking for the benefits of a raw diet without the prep, defrosting, or freezer space? This grain-free salmon complete wet food offers a naturally nourishing alternative to raw that’s easy to feed and gentle on sensitive tummies.
Made with 75% real salmon and a colourful blend of vegetables, it’s free from grains, fillers, and artificial additives — just simple, whole-food ingredients, gently steamed to retain goodness. Perfect for those who want raw-style nutrition without the raw handling.
Why It's a Great Alternative to Raw
🐟 75% Salmon – Rich in quality protein and omega-3s to support coat health, joints, and overall vitality
🥦 Whole Ingredients Only – Just meat, veg, and natural nutrients — no nasties
🌿 Grain-Free & Hypoallergenic – Ideal for dogs with sensitivities or itchy skin
💨 Gently Cooked – Steamed at low temperatures to preserve nutrients
🚫 No Fillers or Artificial Stuff – Because your dog deserves clean nutrition
🇬🇧 Made in the UK – With responsibly sourced, transparent ingredients
Why Natural Feeders Love It
✔️ Great for dogs that can’t tolerate ultra-processed kibble
✔️ A smart backup for raw feeders (no freezer, no stress)
✔️ Suits people who want to feed raw in spirit, but not in practice
✔️ Ideal for travel, kennels, or switching it up without compromising quality
Feeding & Storage
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Serve at room temperature. Refrigerate after opening and use within 48 hours.
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Store unopened trays in a cool, dry place out of sunlight.
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Always ensure fresh water is available.
Wholesome & Natural – A Raw-Friendly Turkey Meal Made Easy
Crafted with 75% real turkey and a blend of naturally nourishing vegetables, this grain-free wet food offers the clean, real-food benefits of raw — but with the ease of a gently cooked, ready-to-serve format.
It’s ideal for those who want to feed their dogs as nature intended but need something practical for busy days, travel, or when raw just isn’t an option. Perfect for sensitive tummies, this complete meal supports digestion, vitality, and overall wellbeing without any grains, fillers, or artificial junk.
Why It’s a Smart Raw-Style Option
🦃 75% Quality Turkey – A lean protein source to promote muscle tone, energy, and natural health
🌿 Grain-Free & Hypoallergenic – Gentle and soothing for dogs with sensitivities
🍠 Sweet Potato & Veg – Provides fibre, natural vitamins, and a balanced source of slow-releasing energy
🚫 No Fillers, No Nasties – 100% natural ingredients, free from artificial colours or preservatives
💨 Gently Steamed – Preserves nutrients, flavour, and integrity of ingredients
🇬🇧 Made in the UK – Ethically sourced, carefully cooked
Perfect for Natural & Raw-Minded Feeders
✅ A convenient backup for raw feeding days when life gets hectic
✅ A clean, natural option for holidays, kennels, or dog sitters
✅ Ideal for owners who love the principles of raw, but prefer cooked food
✅ A great bridge for dogs transitioning from processed kibble to real-food diets
Feeding & Storage
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Serve at room temperature.
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Once opened, store in the fridge and use within 48 hours.
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Always ensure fresh, clean water is available.
Storage Tip: Keep unopened trays in a cool, dry place away from direct sunlight.
Naturally Nourishing & Raw-Inspired – Duck Grain-Free Complete Meal
This grain-free duck recipe offers all the goodness of a raw-style diet — without the defrosting, freezer space, or prep. Made with 75% real duck and a nourishing blend of vegetables, it’s a convenient, clean, and balanced meal that suits both everyday natural feeders and raw feeders looking for an easy backup.
Gently steamed to protect nutrients and flavour, this complete wet food is ideal for sensitive dogs, picky eaters, or anyone wanting to feed real food without compromise.
Why It's a Favourite
🦆 75% High-Quality Duck – Naturally rich in protein and healthy fats to fuel strength, condition, and vitality
🌿 Grain-Free & Hypoallergenic – Gentle on digestion and ideal for dogs with intolerances
🥔 Vegetables for Balance – Includes potatoes, carrots & peas for natural fibre and nutrient support
🚫 No Fillers or Additives – No grains, no artificial colours or flavours, just real ingredients
💨 Gently Steamed – Light cooking preserves nutrients and taste
🇬🇧 Made in the UK – Responsibly sourced, carefully crafted
Why It Works for Raw & Natural Feeders
✅ A brilliant backup when you forget to defrost raw meals
✅ Travel-friendly, kennel-approved, and easy for pet sitters
✅ Ideal for raw-curious pet parents who want real food, minus the raw prep
✅ A gentle, clean option for dogs transitioning away from ultra-processed diets
Feeding & Storage
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Serve at room temperature.
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Once opened, refrigerate and use within 48 hours.
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Ensure fresh drinking water is always available.
Storage: Keep unopened trays in a cool, dry place, out of direct sunlight.
Barking Heads Bowl Lickin Chicken for Large Dogs is made with 100% natural free-run chicken. This super yummy adult large breed recipe is made using only the best quality, natural ingredients. Approved by vets, Bowl Lickin helps boost your dogs immune system, and contains added joint support too. Blended with a seriously yummy combination of garden veg and herbs, this chicken dinner isnt called Bowl Licki for nothing. Plus its totally gluten-free!
Made with 100% NATURAL FREE-RUN CHICKEN
EVERYTHING YOU NEED TO FEED A HAPPY, HEALTHY LARGE DOG
Natural Ingredients - FREE FROM artificial colours, flavours & preservatives
Joint Health
Boosts Immune System
Wheat-Free
Approved by Vets for Large Dogs
Barking Heads Bowl Lickin Chicken for Small Dogs is made with 100% natural free-run chicken. This super yummy adult small breed recipe is made using only the best quality, natural ingredients. Approved by vets, Bowl Lickin Chicken is naturally hypoallergenic and boosts the immune system too. Blended with a seriously yummy combination of garden veg and herbs, this chicken dinner isnt called Bowl Lickin for nothing! Plus its totally gluten-free!
Made with 100% NATURAL FREE-RUN CHICKEN
EVERYTHING YOU NEED TO FEED A HAPPY, HEALTHY SMALL DOG
Natural Ingredients - FREE FROM artificial colours, flavours & preservatives
Naturally Hypoallergenic
Gluten-Free
Boosts Immune System
Approved by Vets for Small Dogs
Barking Heads Bowl Lickin Chicken is made with 100% natural free-run chicken. This super yummy adult dog recipe is made using only the best quality, natural ingredients. Approved by vets, Bowl Lickin Chicken aids healthy digestion and contains added joint support too. Blended with a seriously yummy combination of garden veg and herbs, this chicken dinner isnt called bowl lickin for nothing.
Made with 100% NATURAL FREE-RUN CHICKEN
EVERYTHING YOU NEED TO FEED A HAPPY, HEALTHY DOG
Natural Ingredients - FREE FROM artificial colours, flavours & preservatives
Healthy Digestion
Boosts Immune System
Joint Health
Approved by Vets
Barking Heads Bowl Lickin Chicken is made with 100% natural free-run chicken. This super yummy adult dog recipe is made using only the best quality, natural ingredients. Approved by vets, Bowl Lickin Chicken aids healthy digestion and contains added joint support too. Blended with a seriously yummy combination of garden veg and herbs, this chicken dinner isnt called bowl lickin for nothing.
Made with 100% NATURAL FREE-RUN CHICKEN
EVERYTHING YOU NEED TO FEED A HAPPY, HEALTHY DOG
Natural Ingredients - FREE FROM artificial colours, flavours & preservatives
Healthy Digestion
Boosts Immune System
Joint Health
Approved by Vets
NEW Herbal Runaround Mobility Aid 500g
Used daily, Runaround will:
- Help aid stiff joints
- Support healthy joint structure and comfort
- Promote mobility
Runaround was developed as one of the best joint supplements to maintain supple joints and healthy muscles and to promote superior joint flexibility
These powerful sources of natural glucosamine and chondroitin are a broader spectrum than synthetic chemically derived supplements.
Wild celery is a fantastic source of antioxidants and beneficial enzymes including vitamin A, B6, C, calcium, potassium and folate among many others
Turmeric is an anti-inflammatory that contains a compound called curcumin which has antioxidant, anti-inflammatory, wound healing and anticancer activities and many other benefits.
Valerian root is commonly found in herbal remedies and has anti-anxiety properties.
Green lipped mussel has an anti-inflammatory effect. Lyprinol is a bioactive lipid rich extract of green lipped mussel, and is widely used for arthritic and rheumatism problems.
Prebiotic – non digestible fibre that will ferment in the intestines to provide nutrient for the beneficial bacteria in the gut
Natural probiotic and prebiotic complex for dogs and puppies with sensitive stomachs, allergies, experiencing diarrhoea, or in need of restoring gut flora after antibiotics. It works by maintaining efficient digestive function, keeping stools firm, reducing wind and increasing 'good' bacteria in the gut.
Natural supplement for joint and bone health. Tasty chicken-flavoured tablets (or a powder) to help look after your dog’s mobility.
Natural dog supplement for kidney and bladder health. Tasty chicken-flavoured tablets help manage dog incontinence, promote normal urinary function, and look after urinary tract wellness.
Easily digestible complete food with chicken for medium and large senior dogs Chickens are scratching and pecking in the wild. Just like our free range chickens. Chicken is packed with protein and iron and trout are high in essential fatty acids. There are also potatoes, carrots and parsnips from regional farms.
The highly digestible recipe is adapted to the needs of older dogs and is also digestible for sensitive seniors with food intolerances. The tasty and digestible complete food with optimal protein, phosphorus and sodium content protects the organs and ensures vitality and joie de vivre into old age. Additives such as sugar or colourings, preservatives and flavourings are generally not used in our feed. This way your darling gets everything he or she needs for a healthy dog life, even in old age.
- For senior dogs from 11 kg.
- Bigger croquettes.
- With tender free-range chicken.
- With trout from sustainable aquaculture.
- High proportion of regional raw materials.
- Gentle preparation.
- With green-lipped mussel.
- Good for joints and immune system
Since the organ metabolism in dogs changes with increasing age, the protein content of chicken and trout was adjusted to the needs of older dogs. Green-lipped mussel is good for aging joints. As prebiotic's, mannan-oligosaccharides and inulin play an important role in digestion and the immune system. Sunflower oil ensures a beautiful coat.
Complete feed for senior dogs.
High quality proteins
Grain Free
Without artificial preservatives
Highly digestible dog food with sustainable trout for large dogs
Our sustainable trout come from controlled breeding and are full of protein and essential fatty acids. The high-quality components are prepared with great care and are also easily digestible for dogs with sensitive stomachs and food intolerances. Our grain-free recipe with regional vegetables does not require the addition of sugar or artificial colors, flavorings or preservatives. The omega 3 and 6 fatty acids in fish and flaxseed are good for the skin and coat.
- For adult dogs from 11 kg.
- Larger croquettes.
- With delicious trout.
- High proportion of regional raw materials.
- Gentle preparation.
- Good for skin and fur.
Trout are rich in omega-3 and -6 fatty acids and provide biologically valuable protein. Regional vegetables contain valuable micronutrients such as vitamins, minerals and trace elements. The vegetables also provide valuable fiber. The flaxseed is also rich in omega-3 and -6 fatty acids and therefore good for a silky coat and healthy skin.
Complete feed for adult dogs.
Feeding Recommendation:
| New Column | New Column |
|
Weight of the dog
|
Daily requirement dry food
|
|
11 kg
|
165 g
|
|
15 kg
|
210 g
|
|
20 kg
|
260 g
|
|
25 kg
|
305 g
|
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30 kg
|
350 g
|
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35 kg
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395 g
|
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40 kg
|
440 g
|
Serve dry for a satisfying crunch or add fresh warm water (about 60°C) and leave to soak for a few minutes for dogs who prefer a softer texture.
Don’t forget, your dog always needs access to fresh drinking water!
If your dog is extra Goood and also has snacks you should reduce the suggested portion accordingly.
Of course every dog is a little bit special so if yours tends to get a bit chubby, you can reduce the amount of food by up to 15%. Don’t worry they will still love you ;-).
On the other hand, if your dog is running around for more than three hours a day you can feed up to 15% more.
The delicious reward with tender chicken
Our free-range chickens only get natural feed. You can taste it. In addition, there is valuable whole grain that provides energy for in between. Our soft gooodies are easily digestible. We generally do not use additives such as sugar, artificial colours, flavourings or preservatives. Instead, we rely on the natural power of high-quality ingredients. The club-shaped dog treats from Goood with chicken and parsnip are also good for digestion and metabolism.
- Juicy treats.
- No added sugar
- Without artificial colours, flavours and preservatives
- With tender free-range chicken.
- 73% of the original meat content (1 kg of dry food contains 730 g of chicken meat).
- Good for digestion and metabolism.
What is in the food and what is it good for?
Chicken is high in protein, iron, and zinc. Local barley and parsnips provide easily digestible carbohydrates, fibre and vitamins. Sunflower oil and apples are a valuable mix of vitamins and essential fatty acids.
Supplementary feed for dogs.
Composition:
Derivatives of vegetable origin (including apple pomace* (1.0 %), chicory powder (0.1 % = 0.007 % inulin)), poultry protein* (19 %, of which 80 % chicken) from strictly controlled farming, maize flour, wholegrain maize, wholegrain barley (8,5 %), hydrolysed protein*, sunflower oil (2 %), linseed, potassium chloride, sodium chloride, carrots*, parsnip* (0,15 %), parsley root*, yeasts* (extract, 0.15 % = 0.03 % mannan oligosaccharides); *) dried.
Analytical constituents:
Crude protein 17.0 %, crude fat 6.5 %, crude fibre 2.5 %, crude ash 7.0 %.
Additives:
Vitamins / kg: vitamin D3 (3a671) 700 IU.
Trace elements / kg: iron (3b103) 35 mg, copper (3b405) 7 mg, zinc (3b603) 45 mg, manganese (3b502) 8 mg, iodine (3b202) 0.8 mg, selenium (3b801) 0.1 mg.
Antioxidant, tocopherol-rich extracts from plant oils 1b306(i).
For digestion & metabolism
High quality proteins
Valuable whole grain
Without artificial preservatives
Natural and low-fat wet food with all the important nutrients
Turkey meat is particularly low in fat and is full of good protein. That not only smells like a touch of wilderness in the bowl, but is also really healthy. The turkeys have more space and employment opportunities there than in conventional housing. Barley and parsnips from regional agriculture complete the natural recipe, which does not need any added sugar or artificial colours, flavourings or preservatives. Turkey and parsnips are also good for digestion and metabolism. Our Goood wet food is prepared from the high-quality ingredients, which provides your four-legged friend with all the important nutrients he or she needs for a species-appropriate diet. You can mix our wet food with dry food or feed it alone.
- With tender turkey meat from free-range farming.
- High proportion of regional raw materials.
- Gentle preparation.
- Good for digestion and metabolism.
Turkey meat is particularly rich in protein and contains little fat. It is also rich in vitamins B6, B12 and potassium. Jerusalem artichoke prebiotics promote healthy intestinal flora and apples provide fibres and aid digestion.
Complete feed for adult dogs.
Composition:
Turkey (total 57 %, consisting of turkey meat, turkey heart, turkey liver, turkey stomach, turkey breast skin, turkey neck), parsnip (8 %), apple (3 %), barley (3 %), parsley (0,5 %), Jerusalem artichoke concentrate (0,1 %), (recipe contains 27.8 % drinking water).
Analytical constituents:
Crude protein 10.1 %, crude fat 6.2 %, crude fibre 1.4 %, crude ash 1.9 %, moisture 79 %.
Additives:
Vitamins / kg: vitamin D3 (3a671) 200 IU, vitamin E (3a700i) 20 mg.
Trace elements / kg: copper (3b405) 2.7 mg, zinc (3b605) 21 mg, manganese (3b502) 2.16 mg, iodine (3b202) 0.4 mg.
Feeding Recommendation:
| Ideal weight | Normal requirement |
| 15 kg | 730 g |
| 20 kg | 910 g |
| 25 kg | 1080 g |
| 30 kg | 1240 g |
| 35 kg | 1390 g |
| 40 kg | 1525 g |
| 50 kg | 1800 g |
These figures are indicative. Individual needs depend on age, race, weight, activity and husbandry conditions. Please feed room warm and always provide fresh water.
If your dog is actively moving for more than three hours a day, you can give it up to 15 percent more.
