For skin and fur
Food & Treats
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107 products
107 products
These treat jars are the perfect gift for your furry friends! Choose from biscuits, chocolate (dog safe) or grain free treats and you can choose your sticker too!
Please be aware that treats can move around in the post. Treats may vary.
Plastic Jar
Serve as a reward, 1-2 drops per day. Break into bite size portions & ensure access to drinking water. Dogs should be supervised at all times during feeding. Store at room temperature. Do not feed to dogs with any allergies or illnesses - large amounts of treats are not good for dogs.
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BISCUIT INGREDIENTS
Mini Valentines Hearts: Composition: Wheat Flour, Glucose Syrup, Rice Flour, Chicken Fat, Vegetable Oil, Salt.
Bone Biscuits: Wheat, Wheat Flour, Animal Fat (Beef & Pork), Minerals, Dried Animal Protein (Beef & Pork), Poultry Protein Hydrolysate.
Marrowbone Biscuits: Wheat, Wheat Flour, Isomatulose Molasses, Dried Animal Protein (Beef & Pork), Animal Fat (Beef & Pork), Dried Animal Protein (Chicken), Sugar, Minerals.
Alphabet Beef Biscuits: Cereals, various sugars, meat & animal derivatives, oils & fats, minerals
Charcoal Bone Biscuits: Cereals, Minerals, Oils and Fats, Derivatives of Vegetable Origin (Charcoal 4%)
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CHOCOLATE INGREDIENTS:
Plain Chocolate: Sugar, vegetable fat (palm), whey powder (from milk), wheat flour (with added calcium, iron, niacin, thiamine), wheat starch, fat reduced cocoa powder, glucose syrup, emulsifier: rapeseed lecithin; natural flavourings, glazing agent: beeswax. Natural colour: curcumin; Colouring foods: beetroot juice concentrate, spirulina extract. Analysis: Protein 2.9%, Moisture < 2.5%, Fat 22%, Crude Fibre 0.5%, Crude Ash 1.3%
White Chocolate: Sugar, vegetable fat (palm), whey powder (from milk), wheat flour (with added calcium, iron, niacin, thiamine), wheat starch, glucose syrup, emulsifier: rapeseed lecithin, natural flavourings, glazing agent: beeswax. Natural colour: curcumin. Colouring foods: beetroot juice concentrate, spirulina extract. Analysis: Protein 2.8%, Moisture < 2.5%, Fat 22.4%, Crude Fibre 0.6%, Crude Ash 1%
Strawberry Chocolate: Sugar, vegetable fat (palm), whey powder (from milk), wheat flour (with added calcium, iron, niacin, thiamine), wheat starch, glucose syrup, emulsifiers (rapeseed lecithin), natural flavourings, natural colours (carmine, betanin), glazing agent (beeswax). Analysis: Protein 2.8%, Moisture < 2.5%, Fat 22.4%, Crude Fibre 0.6%, Crude Ash 1%
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GRAIN FREE INGREDIENTS:
Salmon & Trout Fish: Composition: 42% Salmon, 28% whitefish, 10% Trout, Sweet Potato. Nutritional Analysis: Crude Protein: 32%, Crude Oils / Fats: 12%, Moisture: 8%, Crude Ash: 9.5%, Fibre: 1.5%
Three Bird Bones: Composition: 25% Duck, 30% Chicken, 18% Turkey, Sweet Potato & Chicken Stock. Nutritional Analysis: Crude Protein: 28%, Crude Oils / Fats: 15%, Moisture: 8%, Crude Ash: 6.5%, Fibre: 2%
Venison, Ostrich and Salmon Biscuits: Composition: 80% venison, ostrich & salmon meats, Salmon oil, minerals, sweet potato. Nutritional additives: Vit A 5.000ie, Vit D3, Vit E 50mg. Analysis: Protein: 16%, Fat: 8%, Crude Fibre: 2%, Crude Ash: 6%.
Sausage Slices: 100% natural - Turkey, cranberry
These treat boxes are the perfect birthday gift for your furry friends! Choose from biscuits, chocolate (dog safe) or grain free treats.
Please be aware that treats can move around in the post. Treats may vary.
Box size: 15x15x3cm
Serve as a reward, 1-2 drops per day. Break into bite size portions & ensure access to drinking water. Dogs should be supervised at all times during feeding. Store at room temperature. Do not feed to dogs with any allergies or illnesses - large amounts of treats are not good for dogs.
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BISCUIT INGREDIENTS
Mini Valentines Hearts: Composition: Wheat Flour, Glucose Syrup, Rice Flour, Chicken Fat, Vegetable Oil, Salt.
Bone Biscuits: Wheat, Wheat Flour, Animal Fat (Beef & Pork), Minerals, Dried Animal Protein (Beef & Pork), Poultry Protein Hydrolysate.
Marrowbone Biscuits: Wheat, Wheat Flour, Isomatulose Molasses, Dried Animal Protein (Beef & Pork), Animal Fat (Beef & Pork), Dried Animal Protein (Chicken), Sugar, Minerals.
Alphabet Beef Biscuits: Cereals, various sugars, meat & animal derivatives, oils & fats, minerals
Charcoal Bone Biscuits: Cereals, Minerals, Oils and Fats, Derivatives of Vegetable Origin (Charcoal 4%)
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CHOCOLATE INGREDIENTS:
Plain Chocolate: Sugar, vegetable fat (palm), whey powder (from milk), wheat flour (with added calcium, iron, niacin, thiamine), wheat starch, fat reduced cocoa powder, glucose syrup, emulsifier: rapeseed lecithin; natural flavourings, glazing agent: beeswax. Natural colour: curcumin; Colouring foods: beetroot juice concentrate, spirulina extract. Analysis: Protein 2.9%, Moisture < 2.5%, Fat 22%, Crude Fibre 0.5%, Crude Ash 1.3%
White Chocolate: Sugar, vegetable fat (palm), whey powder (from milk), wheat flour (with added calcium, iron, niacin, thiamine), wheat starch, glucose syrup, emulsifier: rapeseed lecithin, natural flavourings, glazing agent: beeswax. Natural colour: curcumin. Colouring foods: beetroot juice concentrate, spirulina extract. Analysis: Protein 2.8%, Moisture < 2.5%, Fat 22.4%, Crude Fibre 0.6%, Crude Ash 1%
Strawberry Chocolate: Sugar, vegetable fat (palm), whey powder (from milk), wheat flour (with added calcium, iron, niacin, thiamine), wheat starch, glucose syrup, emulsifiers (rapeseed lecithin), natural flavourings, natural colours (carmine, betanin), glazing agent (beeswax). Analysis: Protein 2.8%, Moisture < 2.5%, Fat 22.4%, Crude Fibre 0.6%, Crude Ash 1%
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GRAIN FREE INGREDIENTS:
Salmon & Trout Fish: Composition: 42% Salmon, 28% whitefish, 10% Trout, Sweet Potato. Nutritional Analysis: Crude Protein: 32%, Crude Oils / Fats: 12%, Moisture: 8%, Crude Ash: 9.5%, Fibre: 1.5%
Three Bird Bones: Composition: 25% Duck, 30% Chicken, 18% Turkey, Sweet Potato & Chicken Stock. Nutritional Analysis: Crude Protein: 28%, Crude Oils / Fats: 15%, Moisture: 8%, Crude Ash: 6.5%, Fibre: 2%
Venison, Ostrich and Salmon Biscuits: Composition: 80% venison, ostrich & salmon meats, Salmon oil, minerals, sweet potato. Nutritional additives: Vit A 5.000ie, Vit D3, Vit E 50mg. Analysis: Protein: 16%, Fat: 8%, Crude Fibre: 2%, Crude Ash: 6%.
Sausage Slices: 100% natural - Turkey, cranberry
These treat boxes are the perfect birthday gift for your furry friends! Choose from biscuits, chocolate (dog safe) or grain free treats.
Please be aware that treats can move around in the post. Treats may vary.
Box size: 15x15x3cm
Serve as a reward, 1-2 drops per day. Break into bite size portions & ensure access to drinking water. Dogs should be supervised at all times during feeding. Store at room temperature. Do not feed to dogs with any allergies or illnesses - large amounts of treats are not good for dogs.
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BISCUIT INGREDIENTS
Mini Valentines Hearts: Composition: Wheat Flour, Glucose Syrup, Rice Flour, Chicken Fat, Vegetable Oil, Salt.
Bone Biscuits: Wheat, Wheat Flour, Animal Fat (Beef & Pork), Minerals, Dried Animal Protein (Beef & Pork), Poultry Protein Hydrolysate.
Marrowbone Biscuits: Wheat, Wheat Flour, Isomatulose Molasses, Dried Animal Protein (Beef & Pork), Animal Fat (Beef & Pork), Dried Animal Protein (Chicken), Sugar, Minerals.
Alphabet Beef Biscuits: Cereals, various sugars, meat & animal derivatives, oils & fats, minerals
Charcoal Bone Biscuits: Cereals, Minerals, Oils and Fats, Derivatives of Vegetable Origin (Charcoal 4%)
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CHOCOLATE INGREDIENTS:
Plain Chocolate: Sugar, vegetable fat (palm), whey powder (from milk), wheat flour (with added calcium, iron, niacin, thiamine), wheat starch, fat reduced cocoa powder, glucose syrup, emulsifier: rapeseed lecithin; natural flavourings, glazing agent: beeswax. Natural colour: curcumin; Colouring foods: beetroot juice concentrate, spirulina extract. Analysis: Protein 2.9%, Moisture < 2.5%, Fat 22%, Crude Fibre 0.5%, Crude Ash 1.3%
White Chocolate: Sugar, vegetable fat (palm), whey powder (from milk), wheat flour (with added calcium, iron, niacin, thiamine), wheat starch, glucose syrup, emulsifier: rapeseed lecithin, natural flavourings, glazing agent: beeswax. Natural colour: curcumin. Colouring foods: beetroot juice concentrate, spirulina extract. Analysis: Protein 2.8%, Moisture < 2.5%, Fat 22.4%, Crude Fibre 0.6%, Crude Ash 1%
Strawberry Chocolate: Sugar, vegetable fat (palm), whey powder (from milk), wheat flour (with added calcium, iron, niacin, thiamine), wheat starch, glucose syrup, emulsifiers (rapeseed lecithin), natural flavourings, natural colours (carmine, betanin), glazing agent (beeswax). Analysis: Protein 2.8%, Moisture < 2.5%, Fat 22.4%, Crude Fibre 0.6%, Crude Ash 1%
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GRAIN FREE INGREDIENTS:
Salmon & Trout Fish: Composition: 42% Salmon, 28% whitefish, 10% Trout, Sweet Potato. Nutritional Analysis: Crude Protein: 32%, Crude Oils / Fats: 12%, Moisture: 8%, Crude Ash: 9.5%, Fibre: 1.5%
Three Bird Bones: Composition: 25% Duck, 30% Chicken, 18% Turkey, Sweet Potato & Chicken Stock. Nutritional Analysis: Crude Protein: 28%, Crude Oils / Fats: 15%, Moisture: 8%, Crude Ash: 6.5%, Fibre: 2%
Venison, Ostrich and Salmon Biscuits: Composition: 80% venison, ostrich & salmon meats, Salmon oil, minerals, sweet potato. Nutritional additives: Vit A 5.000ie, Vit D3, Vit E 50mg. Analysis: Protein: 16%, Fat: 8%, Crude Fibre: 2%, Crude Ash: 6%.
Sausage Slices: 100% natural - Turkey, cranberry
High quality proteins
Grain Free
Without artificial preservatives
Highly digestible dog food with sustainable trout for large dogs
Our sustainable trout come from controlled breeding and are full of protein and essential fatty acids. The high-quality components are prepared with great care and are also easily digestible for dogs with sensitive stomachs and food intolerances. Our grain-free recipe with regional vegetables does not require the addition of sugar or artificial colors, flavorings or preservatives. The omega 3 and 6 fatty acids in fish and flaxseed are good for the skin and coat.
- For adult dogs from 11 kg.
- Larger croquettes.
- With delicious trout.
- High proportion of regional raw materials.
- Gentle preparation.
- Good for skin and fur.
Trout are rich in omega-3 and -6 fatty acids and provide biologically valuable protein. Regional vegetables contain valuable micronutrients such as vitamins, minerals and trace elements. The vegetables also provide valuable fiber. The flaxseed is also rich in omega-3 and -6 fatty acids and therefore good for a silky coat and healthy skin.
Complete feed for adult dogs.
Feeding Recommendation:
| New Column | New Column |
|
Weight of the dog
|
Daily requirement dry food
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|
11 kg
|
165 g
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|
15 kg
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210 g
|
|
20 kg
|
260 g
|
|
25 kg
|
305 g
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|
30 kg
|
350 g
|
|
35 kg
|
395 g
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40 kg
|
440 g
|
Serve dry for a satisfying crunch or add fresh warm water (about 60°C) and leave to soak for a few minutes for dogs who prefer a softer texture.
Don’t forget, your dog always needs access to fresh drinking water!
If your dog is extra Goood and also has snacks you should reduce the suggested portion accordingly.
Of course every dog is a little bit special so if yours tends to get a bit chubby, you can reduce the amount of food by up to 15%. Don’t worry they will still love you ;-).
On the other hand, if your dog is running around for more than three hours a day you can feed up to 15% more.
For skin and fur
High quality proteins
Grain Free
Without artificial preservatives
Digestible wet food with sustainable trout
So that our trout feel good, our fish farmers pay attention to high water quality and avoid stress, such as B. strong sunlight. This is how we get the delicious and healthy trout fillet for our Goood dog food. There are also vegetables from regional agriculture and parsley. Our grain-free recipe does not need any added sugar or artificial colors, flavors or preservatives and is also easily digestible for dogs with sensitive stomachs and food intolerances. The omega-3 and -6 fatty acids in fish and flaxseed are good for the skin and coat. You can mix our wet food with dry food or feed it alone.
- With delicious trout from sustainable aquaculture.
- High proportion of regional raw materials.
- Gentle preparation.
- Good for skin and fur.
As a protein-rich cold water fish, the trout provides many vitamins and is also low in fat. Parsnip is a valuable source of carbohydrates and rich in minerals. Sunflower oil makes for a nice coat, and flaxseed is good for digestion.
Complete feed for adult dogs.
Composition:
Trout (63 %), potatoes (2 %), parsnip (2 %), linseed (2 %), sunflower oil (0.5 %), canola oil, blueberries (0,5 %), parsley (0,4 %) (recipe contains 29.5 % drinking water).
Analytical constituents:
Crude protein 9.8 %, crude fat 6.9 %, crude fibre 1.0 %, crude ash 2.0 %, moisture 78.9 %.
Additives:
Vitamins / kg: vitamin E (3a700i) 20 mg.
Trace elements / kg:copper (3b405) 2.7 mg, zinc (3b605) 21 mg, manganese (3b502) 2.16 mg, iodine (3b202) 0.4 mg.
Feeding Recommendation:
These details are guidelines. Individual needs depend on age, breed, weight, activity and housing conditions. If your dog is active for more than three hours a day, you can give him up to 15 percent more.
Please feed at room temperature and always provide fresh water.
These figures are indicative. Individual needs depend on age, race, weight, activity and husbandry conditions. Please feed room warm and always provide fresh water.
If your dog is actively moving for more than three hours a day, you can give it up to 15 percent more.
| Ideal weight | Normal requirement |
| 10 kg | 540 g |
| 15 kg | 730 g |
| 20 kg | 910 g |
| 25 kg | 1080 g |
| 30 kg | 1240 g |
| 35 kg | 1390 g |
| 40 kg | 1525 g |
| 50 kg | 1800 g |
For digestion & metabolism
High quality proteins
Valuable whole grain
Without artificial preservatives
Natural and low-fat wet food with all the important nutrients
Turkey meat is particularly low in fat and is full of good protein. That not only smells like a touch of wilderness in the bowl, but is also really healthy. The turkeys have more space and employment opportunities there than in conventional housing. Barley and parsnips from regional agriculture complete the natural recipe, which does not need any added sugar or artificial colours, flavourings or preservatives. Turkey and parsnips are also good for digestion and metabolism. Our Goood wet food is prepared from the high-quality ingredients, which provides your four-legged friend with all the important nutrients he or she needs for a species-appropriate diet. You can mix our wet food with dry food or feed it alone.
- With tender turkey meat from free-range farming.
- High proportion of regional raw materials.
- Gentle preparation.
- Good for digestion and metabolism.
Turkey meat is particularly rich in protein and contains little fat. It is also rich in vitamins B6, B12 and potassium. Jerusalem artichoke prebiotics promote healthy intestinal flora and apples provide fibres and aid digestion.
Complete feed for adult dogs.
Composition:
Turkey (total 57 %, consisting of turkey meat, turkey heart, turkey liver, turkey stomach, turkey breast skin, turkey neck), parsnip (8 %), apple (3 %), barley (3 %), parsley (0,5 %), Jerusalem artichoke concentrate (0,1 %), (recipe contains 27.8 % drinking water).
Analytical constituents:
Crude protein 10.1 %, crude fat 6.2 %, crude fibre 1.4 %, crude ash 1.9 %, moisture 79 %.
Additives:
Vitamins / kg: vitamin D3 (3a671) 200 IU, vitamin E (3a700i) 20 mg.
Trace elements / kg: copper (3b405) 2.7 mg, zinc (3b605) 21 mg, manganese (3b502) 2.16 mg, iodine (3b202) 0.4 mg.
Feeding Recommendation:
| Ideal weight | Normal requirement |
| 15 kg | 730 g |
| 20 kg | 910 g |
| 25 kg | 1080 g |
| 30 kg | 1240 g |
| 35 kg | 1390 g |
| 40 kg | 1525 g |
| 50 kg | 1800 g |
These figures are indicative. Individual needs depend on age, race, weight, activity and husbandry conditions. Please feed room warm and always provide fresh water.
If your dog is actively moving for more than three hours a day, you can give it up to 15 percent more.
The delicious reward with tender chicken
Our free-range chickens only get natural feed. You can taste it. In addition, there is valuable whole grain that provides energy for in between. Our soft gooodies are easily digestible. We generally do not use additives such as sugar, artificial colours, flavourings or preservatives. Instead, we rely on the natural power of high-quality ingredients. The club-shaped dog treats from Goood with chicken and parsnip are also good for digestion and metabolism.
- Juicy treats.
- No added sugar
- Without artificial colours, flavours and preservatives
- With tender free-range chicken.
- 73% of the original meat content (1 kg of dry food contains 730 g of chicken meat).
- Good for digestion and metabolism.
What is in the food and what is it good for?
Chicken is high in protein, iron, and zinc. Local barley and parsnips provide easily digestible carbohydrates, fibre and vitamins. Sunflower oil and apples are a valuable mix of vitamins and essential fatty acids.
Supplementary feed for dogs.
Composition:
Derivatives of vegetable origin (including apple pomace* (1.0 %), chicory powder (0.1 % = 0.007 % inulin)), poultry protein* (19 %, of which 80 % chicken) from strictly controlled farming, maize flour, wholegrain maize, wholegrain barley (8,5 %), hydrolysed protein*, sunflower oil (2 %), linseed, potassium chloride, sodium chloride, carrots*, parsnip* (0,15 %), parsley root*, yeasts* (extract, 0.15 % = 0.03 % mannan oligosaccharides); *) dried.
Analytical constituents:
Crude protein 17.0 %, crude fat 6.5 %, crude fibre 2.5 %, crude ash 7.0 %.
Additives:
Vitamins / kg: vitamin D3 (3a671) 700 IU.
Trace elements / kg: iron (3b103) 35 mg, copper (3b405) 7 mg, zinc (3b603) 45 mg, manganese (3b502) 8 mg, iodine (3b202) 0.8 mg, selenium (3b801) 0.1 mg.
Antioxidant, tocopherol-rich extracts from plant oils 1b306(i).
Easily digestible complete food with chicken for medium and large senior dogs Chickens are scratching and pecking in the wild. Just like our free range chickens. Chicken is packed with protein and iron and trout are high in essential fatty acids. There are also potatoes, carrots and parsnips from regional farms.
The highly digestible recipe is adapted to the needs of older dogs and is also digestible for sensitive seniors with food intolerances. The tasty and digestible complete food with optimal protein, phosphorus and sodium content protects the organs and ensures vitality and joie de vivre into old age. Additives such as sugar or colourings, preservatives and flavourings are generally not used in our feed. This way your darling gets everything he or she needs for a healthy dog life, even in old age.
- For senior dogs from 11 kg.
- Bigger croquettes.
- With tender free-range chicken.
- With trout from sustainable aquaculture.
- High proportion of regional raw materials.
- Gentle preparation.
- With green-lipped mussel.
- Good for joints and immune system
Since the organ metabolism in dogs changes with increasing age, the protein content of chicken and trout was adjusted to the needs of older dogs. Green-lipped mussel is good for aging joints. As prebiotic's, mannan-oligosaccharides and inulin play an important role in digestion and the immune system. Sunflower oil ensures a beautiful coat.
Complete feed for senior dogs.
Wild Cold-Pressed — Real Food, No Nonsense
Wild is a true 80% real meat cold-pressed food (meat, organ, bone). It’s complete, easy to digest, and rated 89% on AADF — the highest-scoring cold-pressed on the market. Straight ingredients. Clear labelling. Food dogs actually thrive on.
80% Real Meat Content Complete — All Life Stages Cold-Pressed (Low Temp) Rehydrate to Pâté (Optional) Mixes with Raw/Cooked Grain-Free AADF 89% Rated Independent Brand Affordable Daily Cost
Why this beats the rest
- Real 80% meat, organ & bone: proper raw-style ingredients you can read — no cereal fillers or wording tricks.
- Cold-pressed at low temp: protects nutrients and crumbles like raw in the stomach — kinder on digestion than baked/extruded kibble.
- Complete on its own: everything your dog needs in one bowl. Mix with raw or gently-steamed if you want — but you don’t have to.
- Optional rehydration: add hot water or hot bone broth, wait 2–3 mins, mash to a smooth pâté. Handy for pups, seniors, dental cases or fussy eaters.
- Top-tier cold-pressed: lots of “cold-pressed” foods cut meat and pad with fillers. Wild stays meat-led and transparent.
- Good value: real nutrition per gram means you feed less. Daily cost is similar to budget raw — without the freezer faff.
FYI: phrases like “x% animal protein” aren’t the same as x% meat in the recipe. Wild is genuine 80% meat content.
How to serve
- Complete on its own: scoop and serve. It’s nutrient-dense, so you feed less than standard kibble.
- Optional mix: safe to combine with raw or gently-steamed meals; cold-pressed digests at a similar rate.
- Optional pâté: rehydrate with hot water or hot bone broth for 2–3 mins, then mash. Convenience bonus — not required.
- Rotate flavours: variety keeps fussy dogs keen and supports a broader nutrient profile.
Better for Dogs
Minimally processed, grain-free, species-appropriate. Real ingredients that support digestion, skin, coat and vitality.
Better for Owners
Raw-level nutrition in a clean, convenient dry format. No thawing, no mess, 12-month shelf life, travel-friendly.
Better for the Planet
UK-made using UK-sourced ingredients, low-temp pressing and recyclable packaging — lower footprint, less waste.
Feeding guide & cost per day
Simple feeding guideline (starting point):
- Adults: start around 1–1.2% of body weight per day (dry), split into 2 meals. Adjust to keep a steady body condition.
- Puppies: feed little-and-often; typically 2–3% of expected adult weight per day (dry) as a guide.
- Pâté option: if rehydrating, add hot water or bone broth, wait 2–3 minutes and mash. The final weight increases with water added.
Always adjust for age, activity, metabolism and condition. Fresh water available at all times.
Ingredients — Beef (true 80:20 on a dehydrated basis)
Animal Ingredients (All UK origin) — 80% (all dehydrated before weighing)
Beef 76% (60% muscle meat, 16% carcass), Beef Liver 3%, Whole Egg 1%
Fruit / Veg / Superfood Blend — 20% (all dehydrated before weighing)
Cold-Pressed Sunflower Oil 3%, Carrot 3%, Sweet Potato 3%, Kelp Seaweed 2.5%, Spinach 2.5%, Ground Chia Seeds 2%, Pumpkin 1%, Apple 1%, Blackcurrant 1%, Herb, Botanicals & Superfood Blend 1% (Oregano 0.1%, Chicory Root 0.1%, Ginger 0.1%, Turmeric 0.1%, Black Pepper 0.1%, Echinacea Root 0.1%, Algae Omega-3 Powder 0.1%, Broccoli 0.1%, Green-Lipped Mussel Powder 0.1%, Natural Probiotic — Bacillus velezensis — 0.0023%).
Note: All percentages are taken after dehydration, just before pressing, giving a true 80:20 “as fed”.
Analytical Constituents (typical)
Protein: 56%
Fat: 14%
Ash*: 11%
Fibre: 4.1%
Moisture: 7%
Glucosamine: 1000 mg/kg (from cartilage)
Chondroitin: 500 mg/kg (from cartilage)
Energy: 381 kcal/100 g
*Ash = naturally occurring minerals.
Wild vs others (quick reality check)
- Wild vs other cold-pressed: many lean on the name while dropping meat and adding fillers. Wild is top tier: meat-led, clear labels, no fluff.
- Wild vs standard kibble: kibble is high-heat extruded and often cereal-led. Wild is low-temp pressed, meat-first, and breaks down like raw for gentler digestion.
- Wild vs price: strong nutrition density = you feed less. Cost per day ≈ budget raw, without freezer space or defrosting.
Can I mix Wild with raw or gently cooked food?
Yes — Wild is complete on its own, but mixes well with raw or gently-steamed meals. Cold-pressed digests at a similar rate, so it’s easy on the tummy.
Do I have to rehydrate it?
No. Feeding dry is perfect. Rehydrating into a pâté with hot water or bone broth is optional for puppies, seniors, dental cases or fussy eaters.
Is this suitable for all life stages?
Yes — complete and balanced from puppy through senior. Follow the guide above and adjust to your dog’s needs.
Wild Cold-Pressed — Real Food, No Nonsense (Herring Omega+)
Wild is a true 80% real fish cold-pressed food (meat, organ, bone). It’s complete, easy to digest, and rated 89% on AADF — one of the highest-scoring cold-pressed foods on the market. Straight ingredients. Clear labelling. Food dogs actually thrive on.
Why Herring Omega+? This recipe uses wild-caught oily herring — naturally rich in
omega-3 fatty acids to support skin, coat and joint health. Great for dogs needing an anti-inflammatory, skin-friendly diet.
80% Real Fish Content
Rich in Omega-3
Complete — All Life Stages
Cold-Pressed (Low Temp)
Rehydrate to Pâté (Optional)
Mixes with Raw/Cooked
Grain-Free
AADF 89% Rated
Independent Brand
Why this beats the rest
- Real 80% fish: proper raw-style ingredients you can read — no cereal fillers or wording tricks.
- Cold-pressed at low temp: protects nutrients and crumbles like raw in the stomach — easier on digestion than baked/extruded kibble.
- Complete on its own: everything your dog needs in one bowl. Mix with raw or gently-steamed if you want — but you don’t have to.
- Optional rehydration: add hot water or bone broth, wait 2–3 mins, mash to a smooth pâté. Great for pups, seniors, dental cases or fussy eaters.
- Top-tier cold-pressed: many “cold-pressed” foods cut meat and pad with fillers. Wild stays fish-led and transparent.
- Good value: dense nutrition means you feed less. Daily cost ≈ budget raw — without freezer space or defrosting.
FYI: phrases like “x% animal protein” aren’t the same as x% fish in the recipe. Wild is genuine 80% fish content.
How to serve
- Complete on its own: scoop and serve. It’s nutrient-dense, so you feed less than standard kibble.
- Optional mix: safe to combine with raw or gently-steamed meals; cold-pressed digests at a similar rate.
- Optional pâté: rehydrate with hot water or bone broth for 2–3 mins, then mash. Perfect for fussy eaters or seniors.
- Rotate flavours: variety supports a broader nutrient profile and keeps mealtimes exciting.
Better for Dogs
Minimally processed, grain-free, species-appropriate. Rich in natural omega-3 for skin, coat, joints and vitality.
Better for Owners
Raw-level nutrition in a clean, convenient dry format. No thawing, no mess, 12-month shelf life, travel-friendly.
Better for the Planet
UK-made using responsibly sourced ingredients, low-temp pressing and recyclable packaging — lower footprint, less waste.
Feeding guide & cost per day
Simple feeding guideline (starting point):
- Adults: start around 1–1.2% of body weight per day (dry), split into meals. Adjust to maintain body condition.
- Puppies: feed little-and-often; typically 2–3% of expected adult weight per day (dry) as a guide.
- Pâté option: if rehydrating, add hot water or bone broth, wait 2–3 minutes and mash. The final weight increases with water added.
Always adjust for age, activity, metabolism and condition. Fresh water available at all times.
Ingredients — Herring Omega+ (true 80:20 on a dehydrated basis)
Animal Ingredients (All UK origin) — 80% (all dehydrated before weighing)
Wild-Caught Herring 79%, Whole Egg 1%
Fruit / Veg / Superfood Blend — 20% (all dehydrated before weighing)
Cold-Pressed Sunflower Oil 3%, Carrot 3%, Sweet Potato 3%, Kelp Seaweed 2.5%, Spinach 2.5%, Ground Chia Seeds 2%, Pumpkin 1%, Apple 1%, Blackcurrant 1%, Herb, Botanicals & Superfood Blend 1% (Oregano 0.1%, Chicory Root 0.1%, Ginger 0.1%, Turmeric 0.1%, Black Pepper 0.1%, Echinacea Root 0.1%, Algae Omega-3 Powder 0.1%, Broccoli 0.1%, Green Lipped Mussel Powder 0.1%, Natural Probiotic — Bacillus velezensis — 0.0023%).
Note: All percentages are taken after dehydration, just before pressing, giving a true 80:20 “as fed”.
Analytical Constituents (typical)
Protein: 48%
Fat: 15%
Ash*: 12%
Fibre: 2.9%
Moisture: 6%
Chondroitin: 500 mg/kg (from cartilage)
Glucosamine: 1000 mg/kg (from cartilage)
Energy: 380 kcal/100 g
*Ash = naturally occurring minerals.
Wild vs others (quick reality check)
- Wild vs other cold-pressed: many lean on the name while dropping meat/fish and adding fillers. Wild is top tier: fish-led, clear labels, no fluff.
- Wild vs standard kibble: kibble is high-heat extruded and often cereal-led. Wild is low-temp pressed, fish-first, and breaks down like raw for gentler digestion.
- Wild vs price: strong nutrition density = you feed less. Cost per day ≈ budget raw, without freezer space or defrosting.
Can I mix Wild with raw or gently cooked food?
Yes — Wild is complete on its own but mixes well with raw or gently-steamed meals. Cold-pressed digests at a similar rate, so it’s easy on the tummy.
Do I have to rehydrate it?
No — feeding dry is perfect. Rehydrating into a pâté with hot water or bone broth is optional for puppies, seniors, dental cases or fussy eaters.
Is this suitable for all life stages?
Yes — complete and balanced from puppy through senior. Follow the guide above and adjust to your dog’s needs.
Wild Cold-Pressed — Real Food, No Nonsense (Duck)
Wild is a true 80% real meat cold-pressed food (meat, organ, bone). It’s complete, easy to digest, and rated 89% on AADF — one of the highest-scoring cold-pressed foods on the market. Straight ingredients. Clear labelling. Food dogs actually thrive on.
80% Real Meat Content Complete — All Life Stages Cold-Pressed (Low Temp) Rehydrate to Pâté (Optional) Mixes with Raw/Cooked Grain-Free AADF 89% Rated Independent Brand Affordable Daily Cost
Why this beats the rest
- Real 80% meat, organ & bone: proper raw-style ingredients you can read — no cereal fillers or wording tricks.
- Cold-pressed at low temp: protects nutrients and crumbles like raw in the stomach — kinder on digestion than baked/extruded kibble.
- Complete on its own: everything your dog needs in one bowl. Mix with raw or gently-steamed if you want — but you don’t have to.
- Optional rehydration: add hot water or hot bone broth, wait 2–3 mins, mash to a smooth pâté. Handy for pups, seniors, dental cases or fussy eaters.
- Top-tier cold-pressed: lots of “cold-pressed” foods cut meat and pad with fillers. Wild stays meat-led and transparent.
- Good value: real nutrition per gram means you feed less. Daily cost is similar to budget raw — without the freezer faff.
FYI: phrases like “x% animal protein” aren’t the same as x% meat in the recipe. Wild is genuine 80% meat content.
How to serve
- Complete on its own: scoop and serve. It’s nutrient-dense, so you feed less than standard kibble.
- Optional mix: safe to combine with raw or gently-steamed meals; cold-pressed digests at a similar rate.
- Optional pâté: rehydrate with hot water or hot bone broth for 2–3 mins, then mash. Convenience bonus — not required.
- Rotate flavours: variety keeps fussy dogs keen and supports a broader nutrient profile.
Better for Dogs
Minimally processed, grain-free, species-appropriate. Real ingredients that support digestion, skin, coat and vitality.
Better for Owners
Raw-level nutrition in a clean, convenient dry format. No thawing, no mess, 12-month shelf life, travel-friendly.
Better for the Planet
UK-made using UK-sourced ingredients, low-temp pressing and recyclable packaging — lower footprint, less waste.
Feeding guide & cost per day
Simple feeding guideline (starting point):
- Adults: start around 1–1.2% of body weight per day (dry), split into meals. Adjust to keep a steady body condition.
- Puppies: feed little-and-often; typically 2–3% of expected adult weight per day (dry) as a guide.
- Pâté option: if rehydrating, add hot water or bone broth, wait 2–3 minutes and mash. The final weight increases with water added.
Always adjust for age, activity, metabolism and condition. Fresh water available at all times.
Ingredients — Duck (true 80:20 on a dehydrated basis)
Animal Ingredients (All UK origin) — 80% (all dehydrated before weighing)
Free Run Duck 79%, Whole Egg 1%
Fruit / Veg / Superfood Blend — 20% (all dehydrated before weighing)
Cold-Pressed Sunflower Oil 3%, Carrot 3%, Sweet Potato 3%, Kelp Seaweed 2.5%, Spinach 2.5%, Ground Chia Seeds 2%, Pumpkin 1%, Apple 1%, Blackcurrant 1%, Herb, Botanicals & Superfood Blend 1% (Oregano 0.1%, Chicory Root 0.1%, Ginger 0.1%, Turmeric 0.1%, Black Pepper 0.1%, Echinacea Root 0.1%, Algae Omega 3 Powder 0.1%, Broccoli 0.1%, Green Lipped Mussel Powder 0.1%, Natural Probiotic — Bacillus velezensis — 0.0023%).
Note: All percentages are taken after dehydration, just before pressing, giving a true 80:20 “as fed”.
Analytical Constituents (typical)
Protein: 50%
Fat: 16%
Ash*: 11%
Fibre: 2.9%
Moisture: 6%
Chondroitin: 500 mg/kg (from cartilage)
Glucosamine: 1000 mg/kg (from cartilage)
Energy: 377 kcal/100 g
*Ash = naturally occurring minerals.
Wild vs others (quick reality check)
- Wild vs other cold-pressed: many lean on the name while dropping meat and adding fillers. Wild is top tier: meat-led, clear labels, no fluff.
- Wild vs standard kibble: kibble is high-heat extruded and often cereal-led. Wild is low-temp pressed, meat-first, and breaks down like raw for gentler digestion.
- Wild vs price: strong nutrition density = you feed less. Cost per day ≈ budget raw, without freezer space or defrosting.
Can I mix Wild with raw or gently cooked food?
Yes — Wild is complete on its own, but mixes well with raw or gently-steamed meals. Cold-pressed digests at a similar rate, so it’s easy on the tummy.
Do I have to rehydrate it?
No. Feeding dry is perfect. Rehydrating into a pâté with hot water or bone broth is optional for puppies, seniors, dental cases or fussy eaters.
Is this suitable for all life stages?
Yes — complete and balanced from puppy through senior. Follow the guide above and adjust to your dog’s needs.
Naturally Nourishing & Raw-Inspired – Duck Grain-Free Complete Meal
This grain-free duck recipe offers all the goodness of a raw-style diet — without the defrosting, freezer space, or prep. Made with 75% real duck and a nourishing blend of vegetables, it’s a convenient, clean, and balanced meal that suits both everyday natural feeders and raw feeders looking for an easy backup.
Gently steamed to protect nutrients and flavour, this complete wet food is ideal for sensitive dogs, picky eaters, or anyone wanting to feed real food without compromise.
Why It's a Favourite
🦆 75% High-Quality Duck – Naturally rich in protein and healthy fats to fuel strength, condition, and vitality
🌿 Grain-Free & Hypoallergenic – Gentle on digestion and ideal for dogs with intolerances
🥔 Vegetables for Balance – Includes potatoes, carrots & peas for natural fibre and nutrient support
🚫 No Fillers or Additives – No grains, no artificial colours or flavours, just real ingredients
💨 Gently Steamed – Light cooking preserves nutrients and taste
🇬🇧 Made in the UK – Responsibly sourced, carefully crafted
Why It Works for Raw & Natural Feeders
✅ A brilliant backup when you forget to defrost raw meals
✅ Travel-friendly, kennel-approved, and easy for pet sitters
✅ Ideal for raw-curious pet parents who want real food, minus the raw prep
✅ A gentle, clean option for dogs transitioning away from ultra-processed diets
Feeding & Storage
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Serve at room temperature.
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Once opened, refrigerate and use within 48 hours.
-
Ensure fresh drinking water is always available.
Storage: Keep unopened trays in a cool, dry place, out of direct sunlight.
Wholesome & Natural – A Raw-Friendly Turkey Meal Made Easy
Crafted with 75% real turkey and a blend of naturally nourishing vegetables, this grain-free wet food offers the clean, real-food benefits of raw — but with the ease of a gently cooked, ready-to-serve format.
It’s ideal for those who want to feed their dogs as nature intended but need something practical for busy days, travel, or when raw just isn’t an option. Perfect for sensitive tummies, this complete meal supports digestion, vitality, and overall wellbeing without any grains, fillers, or artificial junk.
Why It’s a Smart Raw-Style Option
🦃 75% Quality Turkey – A lean protein source to promote muscle tone, energy, and natural health
🌿 Grain-Free & Hypoallergenic – Gentle and soothing for dogs with sensitivities
🍠 Sweet Potato & Veg – Provides fibre, natural vitamins, and a balanced source of slow-releasing energy
🚫 No Fillers, No Nasties – 100% natural ingredients, free from artificial colours or preservatives
💨 Gently Steamed – Preserves nutrients, flavour, and integrity of ingredients
🇬🇧 Made in the UK – Ethically sourced, carefully cooked
Perfect for Natural & Raw-Minded Feeders
✅ A convenient backup for raw feeding days when life gets hectic
✅ A clean, natural option for holidays, kennels, or dog sitters
✅ Ideal for owners who love the principles of raw, but prefer cooked food
✅ A great bridge for dogs transitioning from processed kibble to real-food diets
Feeding & Storage
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Serve at room temperature.
-
Once opened, store in the fridge and use within 48 hours.
-
Always ensure fresh, clean water is available.
Storage Tip: Keep unopened trays in a cool, dry place away from direct sunlight.
Raw-Inspired Nutrition — Without the Raw
Looking for the benefits of a raw diet without the prep, defrosting, or freezer space? This grain-free salmon complete wet food offers a naturally nourishing alternative to raw that’s easy to feed and gentle on sensitive tummies.
Made with 75% real salmon and a colourful blend of vegetables, it’s free from grains, fillers, and artificial additives — just simple, whole-food ingredients, gently steamed to retain goodness. Perfect for those who want raw-style nutrition without the raw handling.
Why It's a Great Alternative to Raw
🐟 75% Salmon – Rich in quality protein and omega-3s to support coat health, joints, and overall vitality
🥦 Whole Ingredients Only – Just meat, veg, and natural nutrients — no nasties
🌿 Grain-Free & Hypoallergenic – Ideal for dogs with sensitivities or itchy skin
💨 Gently Cooked – Steamed at low temperatures to preserve nutrients
🚫 No Fillers or Artificial Stuff – Because your dog deserves clean nutrition
🇬🇧 Made in the UK – With responsibly sourced, transparent ingredients
Why Natural Feeders Love It
✔️ Great for dogs that can’t tolerate ultra-processed kibble
✔️ A smart backup for raw feeders (no freezer, no stress)
✔️ Suits people who want to feed raw in spirit, but not in practice
✔️ Ideal for travel, kennels, or switching it up without compromising quality
Feeding & Storage
-
Serve at room temperature. Refrigerate after opening and use within 48 hours.
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Store unopened trays in a cool, dry place out of sunlight.
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Always ensure fresh water is available.
Raw-Style Nutrition – With Everyday Ease
This grain-free beef recipe is everything you want from a natural diet — just in a cooked, convenient format. With 75% real beef and a blend of gently cooked vegetables, it’s ideal for dogs with sensitive digestion or those thriving on a more natural, biologically appropriate approach.
Whether you’re not quite ready for raw, prefer something easier day-to-day, or simply need a backup for travel or forgotten defrosts — this complete wet food gives you a clean, wholesome option you can trust.
Why It's a Raw-Friendly Favourite
🥩 75% Real Beef – A rich, species-appropriate protein source to support strength and muscle health
🌿 Grain-Free & Hypoallergenic – Ideal for dogs with sensitivities or allergies
🥦 Veg for Fibre & Vitality – Naturally supports digestion and overall wellbeing
💨 Gently Steamed – Cooked low and slow to protect nutrients and flavour
🚫 No Fillers or Additives – No grains, no junk, just simple, clean ingredients
🇬🇧 Made in the UK – Responsibly sourced and prepared with care
Why It’s Great for Raw Feeders (and Raw-Curious Owners)
✅ A convenient, natural backup when raw isn’t practical
✅ Perfect for travel, holidays, pet sitters, or when you forget to defrost
✅ Great for those who want raw-style feeding without raw handling
✅ A gentle transition food for dogs moving away from ultra-processed diets
Feeding & Storage
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Serve at room temperature.
-
Refrigerate once opened and use within 48 hours.
-
Always ensure fresh water is available.
Storage Tip: Keep unopened trays in a cool, dry spot away from direct sunlight.
Natural Lamb Nutrition – Inspired by Raw, Ready for Real Life
Crafted with 75% real lamb and a colourful mix of nourishing vegetables, this complete grain-free wet food is a brilliant choice for natural feeders who want real ingredients and species-appropriate nutrition — without the need for raw prep or freezer space.
Whether you feed raw and need a backup, or you're simply looking for a high-quality, gently cooked alternative, this recipe delivers honest nourishment in a format that suits real life.
Why Natural & Raw-Inspired Dog Owners Love It
🐑 75% Lamb – A rich, natural protein source to fuel strength, energy, and muscle health
🌿 Grain-Free & Hypoallergenic – Easy on digestion and ideal for food-sensitive dogs
🥕 Wholesome Vegetables – With butternut squash, carrots, and peas for added fibre, nutrients, and natural energy
🚫 No Artificial Additives – No fillers, artificial colours, flavours, or preservatives — just clean food
💨 Gently Steamed – Lightly cooked to protect taste and nutritional value
🇬🇧 Made in the UK – With ethically sourced ingredients and small-batch care
Why It’s a Brilliant Raw Backup or Alternative
✅ Perfect for days when you forget to defrost your raw meals
✅ Convenient and travel-ready — great for holidays or dog sitters
✅ A great fit for owners who love raw feeding principles, but prefer a cooked format
✅ A nourishing, clean option for dogs transitioning from kibble to real food
Feeding & Storage
-
Serve at room temperature for best taste.
-
Once opened, refrigerate and use within 48 hours.
-
Always ensure fresh drinking water is available.
Storage Tip: Store unopened trays in a cool, dry place away from direct sunlight.
Clean, Simple Nutrition – Inspired by Raw, Ready for Real Life
Crafted with 75% real chicken and a natural mix of gently cooked vegetables, this grain-free recipe gives your dog the wholesome nutrition of a raw-style diet — in a format that’s convenient, easy to serve, and gentle on sensitive tummies.
Whether you’re feeding a natural diet but need a backup, or you’re looking for a clean alternative to processed pet food, this complete wet food is a fantastic way to nourish your dog with confidence — no defrosting or raw handling required.
Why It's Loved by Natural and Raw-Style Feeders
🍗 75% Real Chicken – Lean, digestible protein to support energy, muscle tone, and overall health
🌿 Grain-Free & Hypoallergenic – Gentle on digestion, ideal for food-sensitive dogs
🥕 Natural Veg Ingredients – Packed with fibre, vitamins, and digestive support
💨 Lightly Steamed – Gently cooked to preserve nutrients and natural flavour
🚫 No Junk, No Nasties – Free from grains, fillers, and artificial additives
🇬🇧 Made in the UK – Responsibly sourced and carefully prepared
A Smart Raw Alternative
✅ Perfect for raw feeders needing a freezer-free backup
✅ Great for travel, busy days, kennels, or forgetful moments
✅ Suitable for raw-curious owners wanting real food without the raw prep
✅ A gentle step up from processed kibble for dogs moving toward a natural diet
Feeding & Storage
-
Serve at room temperature.
-
Once opened, refrigerate and use within 48 hours.
-
Always ensure your dog has access to fresh water.
Storage Tip: Store unopened trays in a cool, dry place away from direct sunlight.
Walker & Drake Turkey & Duck with Carrots is a natural, grain-free wet dog food made with freshly prepared meat and wholesome vegetables. This complete meal is gently cooked to lock in nutrients, highly digestible and cupboard-friendly until opened.
Key Benefits:
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Made with real turkey, duck & carrots
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Grain-free, no fillers or artificial nasties
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Complete meal suitable for adult dogs
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Can be fed as a whole meal, topper or backup for raw
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Conveniently stored in the cupboard, refrigerate once opened
Perfect for: All adult dogs, including those with sensitivities.
100% Natural | Grain-Free | No Artificial Additives | UK Delivery
